- Experimenting with visitmix.com lab’s Gestalt
- Saint Shenanigans
- Speed, Quality, Cheap. Pick any Two.
- State of Software Design in NSW HSC
- It is not the Apple Tablet, it is the Store
- Facial Update
- Why the Quietness?
- What does Transparency mean to me?
- The long search for the perfect WPF Twitter Client. Over.
- #auteched week begin
- Twenty Years Ago Today
- Where is Nick?
- Sanity Prevails
- 28 Weeks. 18 Weeks Down
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- Fifth Barcamp Sydney, Saturday June 27th
socialmedia
« Previous Entries2765 Words
Saturday, May 30th, 2009For various reasons, I am on another sabbatical from Twitter. This is not my first, and I dare say not my last. Duration, unknown. Frankly, I am boring myself and slowly sticking my foot in my own mouth. To fill the now empty space, I have spent more time thinking and writing. So, for instance […]
The Group Twitter Account Conundrum
Friday, May 29th, 2009On my Soapbox, I have been somewhat negative (and somewhat vitriolic) on blind group twitter accounts. My argument has been that no-one talks to brands; humans tend to and would prefer to connect with rather human. There is a perspective I missed: where organisations want people to represent them, and the individuals see themselves are […]
Social Media. The Opera is dying, All Hail the Circus
Thursday, May 28th, 2009Photo by bootload/Peter Renshaw
The Opera. Stages filled with ladies singing in a gruff germanic or romantic language, and men prancing around in colourful soldierly uniform. Stories so simple yet obscured by language; thankfully the Playbill™ details the plot. Plots of love lost and family betrayal, have remained unchanged in some instances for centuries. The audience […]
Off My Soapbox of Self Righteousness
Thursday, May 28th, 2009I love throwing words and venacular phrases together. This stems from the power of Split Enz to create visual imagery from common sayings. An extreme example: Another Great Divide (Judd/Finn/Rayner/Gillies)
Now how can I figure this equation, if multiplication’s the rule /
You keep subtracting me from you, and it just doesn’t add up at all
It should be […]
A random thought greater than 140 characters
Tuesday, May 19th, 2009“The greatest challenge to implementing social media within any organization is the willingness for that organization to accept the cultural change that will ultimately occur. And occur dramatically and at a rapid pace. Social media holds a mirror up to an organization from the external customers/clients/constituents that shows an authentic, and sometimes unexpected, face.”
Viral is Not Social. It is a Virus
Wednesday, April 15th, 2009You are a Marketing Manager. Your budget has been cut dramatically. Solution: look for a mechanism to get your “advertisement” shown to as many people as possible, without paying for TV placement.
Enter: video viral marketing. Copy an idea, write a short script, film with actors. Pop onto Youtube, initiate the viral campaign.
The only difference from […]
Red Cordial Catharsis
Thursday, April 9th, 2009After what I would say has been an interesting week, I spent my holiday on Thursday writing the below notes. These notes were the base script for the #understil episode broadcast on Thursday night. Sadly, due to a combination of Ustream.tv weirdness and user error, the last half was not recorded. Therefore, please review the notes.
I […]
To a Social Media Practitioner
Tuesday, March 3rd, 2009Today was the last day I will appear as a “social media expert” on behalf of Microsoft. The internet and social media is mainstream, and it’s time to move on. And do my real day job: evangelising Microsoft’s developer tools.
Background
Over the weekend, Channel 10’s Rove attempted to fist twitter, bringing in at least 1000 new […]
Publicis Mojo accidental Spammer for Metamucil
Wednesday, December 10th, 2008Update, 3:20pm
Just off the phone to the Publicis. There are two issues here: one is the broken configuration of @pm.ad as the reply-to email address. A misconfiguration error.
Thanks to Publicis for reaching out and being honest; and starting to resolve the issue.
From earlier today:
Potential source of the “follow”: I mention metamucil on twitter. No occurrences of this […]
Loosely Coupled Communities Across Space and Time
Thursday, April 17th, 2008
From Glenn Derene, wiring at Popular Mechanics in “How Social Networking Could Kill Web Search as We Know It”
… with the rise of social networking sites such as Facebook, MySpace, Twitter, Second Life, LinkedIn and even Google’s own Orkut, the next generation of Web users may find what they want by using their social network […]



